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The AV MBA | The Four P’s for the Everyday

The AV MBA | The Four P’s for the Everyday

If you ever take a marketing course, one of the first things you will learn about are the “Four P’s.”  These are the key elements of the Marketing Mix and encompass the four areas where advertising products and services should be directed: Product What is it? Who...

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What Does It Mean to Add Value?

While the statement “Adding Value” may seem simple, what does it mean to you? Adding Value to me means that you are providing your customers with a...

The AV MBA, pt 3: S.W.O.T. It Out

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Revolutionizing Return to Work with Microsoft Teams Rooms

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Drones in the AV Industry and AV in the Drone Industry: How 2 Markets Interact with Each Other

Two separate markets, Drone Solutions and Professional AV Technology, are converging in ways that promise groundbreaking possibilities. At Exertis...

International Women’s Day 2024 | Celebrating Women in AV

“Change is inevitable. Progression is a choice” – Sonya Teclai. International Women's Day 2024 | Friday, March 8thThe theme for International...

Audio-Visual Trends in Higher Education That Elevate the Learning Experience

As the landscape of higher education evolves, so does the role of audio-visual technology in shaping learning environments for in-person and remote...

Behind the Panel: Accessories in the Digital Signage Market

I am excited for this edition of Behind the Panel, as we are going to dive into digital signage. But what does that mean to us? Let’s look at what...

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