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Spring 2021 Exertis Virtual Big Book of AV Dealer Show Set to Break New Records for Engagement, Training and New Product Presentations

AMHERST, NEW YORK, February 25, 2021 — Leveraging the full power and flexibility of its unique one-to-one virtual event platform, Exertis ProAV, the global leader in specialist commercial AV distribution, today announced the initial dates for its Spring 2021 North American Virtual Big Book of AV Dealer Show schedule that includes six “virtual stops” in the United States and Canada, as well as one retail channel focused event.  Registration is now open here.

Big Book of AV Tour 2021According to Exertis ProAV President & CEO Kevin Kelly, more dates are expected to be added to the schedule over the next four to six weeks.  “We are excited to take all that we learned during our first virtual tour and make the 2021 virtual tour even more engaging and compelling. The critical component that makes our tour a must attend event is that attendees get to meet 1:1 with leading manufacturers to discuss their unique needs as opposed to other distributor virtual events where resellers have to attend group presentations by a manufacturer.”

According to Kelly, this ability to engage on a 1:1 basis is precisely what will take the Spring 2021 tour to a new level of effective engagement that will immediately impact each participating reseller’s business plans.

“Add to this 1:1 engagement the fact that we will be offering a full schedule of 45- minute CTS training courses, product presentations and general business sessions focused on helping resellers to leverage new technologies and new products into new revenue streams.  Put it all together and the Spring 2021 Virtual Big Book of AV Tour promises to be the best investment of time a reseller can make.”

The Virtual Big Book of AV Global Dealer Show tour kicks off on March 11 for Miami resellers and then moves on to Memphis on March 18, Montreal on April 15, Dallas on May 6, Denver on May 13 and Phoenix on May 20.  In between there will be a retail channel event on April 8 (more details to follow).

Exertis’ Virtual Big Book of AV Global Dealer Show features one-on-one meetings with industry leading manufacturers from every product category. This full day conference provides resellers the opportunity to meet one-on-one with manufacturers providing the latest technologies for audio, video, display, projection, lighting and staging, digital signage, conferencing, digital content creation, networking, signal distribution, and much more.

Each attendee receives a $500 Exertis Credit for attending the Virtual Big Book of AV Show! Limit one $500 credit per Exertis Account. Credit can be applied to any order over $5,000 placed with Exertis within 30 days following the Big Book of AV Tour event. Limit one credit per customer account.  Each attendee can also earn up to $390 in Amazon Gift Cards (a $20 Amazon Gift card for each 1:1 meeting attended and a $50 Amazon gift card for each manufacturer training session attended).  In addition, each attendee is automatically entered into a drawing to win a 55” 4K UHD TV.

For a high-res image, click here.


Exertis is a leading route-to-market and supply chain partner for established and emerging technology brands across consumer, business and enterprise, and is a wholly-owned subsidiary of parent company DCC PLC, an FTSE 100 company. After 38 years of profitability, Exertis continues to outperform the market, achieving revenues of £3.631billion in FY2019.

Exertis represents 1,400 global and emerging brands selling to more than 50,000 reseller and retailer customers focused on consumer, mobile, business, enterprise and IT Supplies. It also provides an industry-leading and innovative range of services and value-added solutions. With offices in Europe, North America, Middle East and China and with global reach via its supply chain services, Exertis employs 4,100 people in 21 countries.

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